Starting as a video content creator can be challenging, especially when it comes to producing high-quality videos efficiently. Argil, a French AI startup, is simplifying this process with its generative AI and deepfake technology. 🤖
🔍 The Problem
We can all agree that content creation is booming, but high-quality video production is still very expensive. It’s also time-consuming and requires technical expertise, which means it’s no friend to beginners.
Additionally, social media platforms like TikTok, YouTube, and Instagram keep changing, making it hard for creators to keep up.
🔬The Solution
This is where the magic happens. Argil is an AI-powered video generation engine that makes high-quality video production effortless—just type how you want the video to be and it will turn text into TikTok-style videos in minutes, no editing skills needed.
What makes Argil stand out is its AI clones—AI-generated fake people that look and sound just like real ones. These digital replicas can mimic someone’s face, voice, and expressions, allowing brands and creators to produce videos featuring the same “person” without them ever recording a single clip. It’s like having a virtual actor or spokesperson that can generate endless content on demand.
Unlike generic AI tools, Argil is built specifically for creators, marketers, and brands, making video creation faster and more scalable than ever.
📈 Market Potential & Scalability
The creator economy is booming, expected to hit $480 billion by 2027. Video content is at the center of it all, with over 3.5 billion people watching videos daily—almost half the planet.
📱 The 2000s were about devices (smartphones, iPhone).
🌐 The 2010s were about platforms (Instagram, Twitter).
🎬 The 2020s? They’re all about creators.
With demand skyrocketing, easy-to-use video tools are more important than ever.
🚀 Stage
Argil’s journey is a story of resilience and reinvention. After a year of work on a different AI tool, the founders made the difficult decision to scrap everything and start over from scratch. They saw the potential of AI clones and shifted their focus entirely.
Six months later, their first AI model went viral on social media, featuring AI-generated videos of Mark Zuckerberg and Barack Obama. The buzz led to a surge in demand, filling up their waiting list. Soon after, Argil secured a €4.9 million seed round by top VC funds. After two previous rejections, the startup was finally accepted into Y Combinator (S24), cementing its place in the AI space.
Now, with over 51K monthly website visits and thousands of beta users, Argil is gearing up for a full-scale launch in 2025, aiming to help creators generate 1 million high-quality videos.
👥 Founder Team
Argil was founded by Brivael Le Pogam, a software engineer, and Laodis Menard —two industry experts passionate about bridging the gap between AI and creativity. They met 10 years ago while working at French scale-up Teads.
Backed by a skilled team of engineers, designers, and marketers, Argil is set to revolutionize video production, making professional-quality content accessible to every creator.